Regional Merchants and Brands
Centuries of Regional Merchant
Groups
In observing the development of Chinese merchant groups, it becomes apparent
that no business group can exist without timely opportunities, the right
conditions, and a beneficial geographical situation.
The splendor enjoyed by the Shanxi and Anhui merchants of old have become
legendary. However£¬special circumstances, which blessed the beginning of China's
reform and opening up, led to the unprecedented economic achievements of
Guangdong's merchants, just as the outward-looking, multi-tiered market economy
cultivated the success of Zhejiang's businesspeople.
Shanxi bankers
The Shanxi merchant group, from a region with a fair share of barren land,
achieved commercial fame possibly even earlier than that of the Hui merchants.
Their trading routes, more in the North-South direction, extended nationwide and
reached Russia through the caravan land-routes. But what brought them
unprecedented prosperity was their nationwide money remittance service from the
19th century.
Legend has it that it all started around the 1810s when a paint and dye
merchant started China's first piaohao, a banking firm that provided merchants
and long-distance travelers with drafts that they could exchange for cash at a
specified branch after reaching their destination, thus effectively reducing the
cost and risk of carrying bulky metallic cash.
By the mid-19th century, dozens of piaohao firms based in three Shanxi
counties were setting up branch offices throughout major commercial cities in
China, and turning, of all the places in China, Pingyao,
a remote, little-known city, into the financial hub of a nationwide network of
money remittance. After the turn of the century, they reached into Japan and
Korea. Thus, for an entire century until the fall of the Qing in 1911, the
Shanxi bankers had locked up the money transfer business in China.
Hui merchants
Huizhou's geographic location was significant to the economy of southeastern
China as a communication hub between the south and the north. As a result of
Huizhou's particular geographical condition and the need of economic
development, landowners began to take up business.
In the Southern
Song Dynasty (1127-1279), as the capital was moved from Kaifeng
to Lin'an (now Hangahou), the political and economic center shifted to the south
as well. This stimulated the economy of neighboring areas to develop, and
introduced the Central Plains culture to the South.
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