Shenzhen City

Guangdong Province lies in the south of China. Yue people, or Guangfu Ren in Cantonese -- believed to be the product of mixing and assimilation between the early immigrants and the ancient Guyue minority (an ancient minority in Southeast China) -- mainly refer to the Cantonese speakers residing around the Pearl River Delta region.

Benefiting from the Guyue heritage and having been nurtured by Han culture from mid-China, Yue culture has grown into a splendidly rich one, and the influences of Western culture and the once colony economy have also contributed a lot to its complexity.

So the businesspeople nurtured amidst the Yue culture in Guangdong are different from those of inland China.

 Less interested in politics

In ancient times, large areas of Guangdong were swampy, and typhoons often wreaked havoc along its coast. Such difficult living conditions led the Cantonese to emphasize practicality for survival. As a result, Cantonese, like Shanghainese, were less interested in politics and officialdom than Beijingers.

Mountainous terrain separated Guangdong into various small, independent units and prevented much exchange with the culture and social systems of Central China. Traditional Chinese culture, particularly Confucian ideals and the philosophy of moderation, weakened as they passed through Hunan, Jiangsu, and Zhejiang provinces, and so reached Guangdong in a modified form.

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