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Baigongfang: Louvre, China Style
In the past decade, there were no established channels through which master
craftspeople could sell their products. Now Baigongfang can act as such a
channel.
Cui Fang, chairman of the Baigongfang Board of Directors, believes that the
best way to provide assistance to the masters is to help them market their
masterpieces.
"The masters need sales channels," Cui said. "For years the masters have paid
more attention to their skills than to the market. They produce fine works but
have few clients."
Zhu Hong, vice-president of the Beijing Arts and Crafts Association, said the
demonstration of craft skills at Baigongfang will help visitors appreciate the
artistry and training without which traditional arts and crafts could not
survive.
In addition, it gives the masters access to markets, and will help them
understand how the market functions, he added.
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